QUESTION
Continuing to educate about basic compositional techniques,
- What is "Lead Room?"
- Why is it important to consider Lead Room when taking pictures?
- When do I apply it to my photography?
ANSWER
What is Lead Room?
Lead Room (also variously referred to as leading, nose room, or leading space) is a foundational compositional technique that is frequently employed in the visual arts such as cinematography, painting, and of course photography. In essence the 'rule' of lead room is that when framing a subject, well composed shots will include 'white space' in the direction that a subject is facing, or in the case of moving objects, in front of the direction that an object is moving.
Why is lead room important?
Lead room is an important compositional technique to keep in mind even if you're deciding to break the guideline and not give a photo lead room because altering the lead room has the potential to alter the mood or 'feeling' of a photograph. For example, in this portrait lead room has been given in the direction the model's body is facing and as a result the portrait feels open and relaxed.

But if we take the same exact picture and shift the model to the other side of the frame, all of a sudden it feels as though the model is cramped within the frame.

The effects of lead room can be even more pronounced when the subject of a photograph is in motion. In the following image the airplane has a sense of moving through the frame from left to right because it appears that it has room to move...

Whereas when the same photograph is cropped so the photograph's white space is behind the airplane all of a sudden there seems to be something missing. There's a sense of motion that has been removed because there doesn't appear to be anywhere for the plane to go!

How do I apply lead room to my photography
Like most things in photography, this is not a 'hard-and-fast' rule... more accurately this is a rule of thumb. Generally speaking, lead room can be applied to living subjects (e.g. humans, animals, etc.), and objects in motion. Inanimate objects that aren't in motion can't really benefit from using lead room. But it is important to understand the effects on a images perception that lead room can have as you compose your pictures in order to take advantage of (or negate the advantage of) this rule of thumb.
NOTES:
Original airplane image courtesy of Alvaretz. Used via Creative Commons Attribution.
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